Ink, varnish, and coating solutions to make label printing simple.

Pulse Roll Label Products

Innovate today. Simplify tomorrow.

We don’t just talk about innovating, we live it. We thrive on problem-solving and delivering exceptional service to our customers.

Our Products

Our ink solutions just work. That simplicity gives you more time in every print room so you can get jobs done and keep your customers happy.

PureTone Logo

UV Flexo Inks

PureWhite Logo

UV Flexo Opaque Whites

PureBright Logo

UV Flexo Metallic Inks

PureFinish Logo

UV Flexo Varnishes

PureFinish Logo

UV Flexo Adhesives & Primer

PureFinish Logo

UV Flexo Digital Varnishes

PurePeel Logo

UV Flexo Release Varnish

PureFX Logo

UV Flexo Rough Texture

PureFX Logo

UV Flexo Soft Touch

PureFX Logo

UV Flexo Scratch-Off

PureScreen Logo

UV Screen Inks & Varnishes

PureAqua Logo

Water-Based Flexo Inks

PureAqua Logo

Water-Based Flexo Varnishes & Primer

PureSafe Logo

Antimicrobial Varnishes

PureSafe Logo

UV LED Flexo Inks

About us

Our approach is simple. We believe in making print less complicated.

We listen to our customers and work with our partners and other industry experts to formulate high-performance inks, varnishes, and coatings. Our next-generation solutions solve common challenges on the press and add real value to your print line.

Today’s global narrow web market isn’t getting less demanding. Find out how we can add value to each press, streamline your print operation, and give you that competitive edge the market demands.


“We represent a lot of the biggest brands in the print industry in Ireland, but, in narrow web, Pulse Roll Label Products is our partner of choice. The technical support is very good and, although we’re in Belfast and a journey away from Bristol, any problem is dealt with immediately; the technical team are fantastic. They are really nice people, everyone is willing to help one another, so it’s like one big family. Pulse is personal.”

Berkshire Labels

“We have wholly embraced PureTone as part of our integrated drive towards new generation flexo printing. [With PureTone] Colour is consistent, all backed up with reports and data. There is no need for brand owners to approve jobs on press as spectral data taken from the print run is immediately reported directly back confirming the colour criteria has been met. Pantone books are a thing of the past here at Berkshire Labels.”

Bootyman Printers Ltd

“Pulse Roll Label Products’ opaque white ink gives superb adhesion without compromising on opacity or laydown.”


“Pulse Roll Label Products’ PureBright FPC metallic inks are formulated to comply with the latest EuPIA guidelines – a critical requirement for Essentra and our customers. From a print production perspective, the excellent on-press performance of the inks is demonstrated with improved flow, transfer, opacity and coverage. Essentra delivers solutions that add value for brand owners – the PureBright UV flexo inks allow excellent overprintability and provide the superior lustre and optimal brightness required by our customers in today’s market.”

Hamilton Adhesive Labels

“PureTone’s innovative concept fits perfectly with our measurement and control philosophy. Our approach to quality and productivity is unique. Pulse Roll Label Products, with its PureTone UV flexo ink system, provided the vital link in our desire to achieve the highest level of quality, whilst improving our competitiveness in the marketplace.”

OPM (Labels & Packaging) Group

“At OPM we have been looking for a UV flexo antimicrobial finishing solution for some time now, so the PureSafe launch was very welcome news. We’re delighted to be working closely with Pulse Roll Label Products and Addmaster to offer brands the opportunity to protect their printed labels and packaging with the PureSafe varnishes.”

Reflex Labels

“Working in partnership with our suppliers is very important for us at Reflex and we have a strong and open relationship with Pulse Roll Label Products as our UV ink partner. Not only do they have a great range of high-quality products, including the PureTone FPC ink system, but the technical service and support we receive is second to none.”


“Pulse Roll Label Products is a very innovative and strong partner. The team are great at understanding the customer’s needs. They have a superb technical backup that helps us grow our company and stand stronger in the industry with our customers. Plus, they are fun to work with!”

Skanem UK

“PurePeel offers excellent stability and printability plus the smooth, repeatable release properties essential for printing high-quality multi-layer labels. We employ this release varnish across the Skanem UK peel & read label portfolio, which has to meet the needs of the demanding market sectors of health, beauty, personal care, industrial and many more.”

Will Parker, CEO

“Pulse have been a reliable and consistent partner to me and the teams I manage over the last 20 years. Working closely with any ink supplier is critical; with Pulse, there is always integrity, transparency and trust; an open and fair relationship that works for both partners to mutual benefit and growth. They bring innovation, a company with unique, best-in-class products which are focused on the narrow web market to always deliver excellence.”

The Label Makers Limited

“For a tactile effect, we love the PureFX rough texture matt varnish from Pulse Roll Label Products. It’s a popular finish with a lot of our beverage customers and we have also seen the finish start to migrate across to other sectors such as personal care. The rough texture varnish offers a new dimension to the label, which our customers love.”


“We made the move to PureAqua to support our drive to achieve the highest quality of water-based flexo printing on both standard and thermal papers. The PureAqua ink system means that we need to use only one ink system for both substrates, making it more efficient and cost-effective while at the same time providing optimal print performance and accurate colour to satisfy our water-based flexo requirements.”

To find out more about us and discover how we can add real value to YOUR business, please…