PureFX Rough Texture
Tactile varnishes can enhance and embellish printed labels and packaging, differentiating a brand on the shelf, making designs really pop, and creating sensory engagement with the consumer.
PureFX UV flexo rough texture varnish might be a mouthful, but you can’t argue with its results. It provides a matt textured effect that’s popular with brand owners and consumers alike. Different tactile effects, fine or coarse, can be achieved dependent on film weight.
Formulated for excellent adhesion, fast cure, high chemical resistance, and low gloss levels, our PureFX rough texture varnish is suitable for printing on substrates including coated PE and PP, aluminium foils, and papers. Its excellent printability makes it increasingly popular for consumer-packaged goods such as food and personal care products. It’s particularly in-demand for craft beer, wine, and other alcoholic beverage labels that are worth raising a glass to.
Food packaging compliant, our rough texture varnish complies with all regulations and guidelines for non-direct food contact packaging applications, and is suitable for enhancing both conventional UV flexo and digitally printed labels and packaging.
Learn more about the multi-sensory solution for finishing both conventional UV flexo and digital print.
Ben Robinson - Business Development Manager, The Label Makers Limited
“For a tactile effect, we love the PureFX rough texture matt varnish from Pulse Roll Label Products. It’s a popular finish with a lot of our beverage customers and we have also seen the finish start to migrate across to other sectors such as personal care. The rough texture varnish offers a new dimension to the label, which our customers love.”